top of page
Search


Erica Banks - #BussItChallenge Explained | Music Marketing Strategy
Erica Banks is a new artist signed to 1501 Certified Ent. This is the same label that groomed and brought to the forefront, Megan Thee...

Casey Graham
Jan 22, 20211 min read


Managers Vs Record Labels | What do Managers do Pt 2
Today I want to dig further into the manager's role when it comes to dealing with the Artist and the Record Label. Mangers vs Record...

Casey Graham
Jan 20, 20212 min read


Managers VS Publishers - What Do Publishers Do?
This week I'm jumping into what managers do vs what publishers do so you don't have to question why your manager wants to own your...

Casey Graham
Jan 15, 20212 min read


How to Lease, License, and Own Beats
In today's video, I'm answering a lot of common questions on how to lease and exclusively license beats, as well as showing you how to...

Casey Graham
Jan 13, 20212 min read


How To Start A Record Company with Your $600 Stimulus Check
Start an LLC On average an LLC costs $130 to start in the united states. Grab a suite address On average a suite address costs $10-13 a...

Casey Graham
Jan 6, 20212 min read


7 Steps for releasing new music in 2021
The top of the year is here and I know everyone wants to release new music in January, however, in my opinion, and experience it's not...

Casey Graham
Dec 30, 20202 min read


How to manage an artist | 12 Tips from Busta Rhymes manager Chris Lighty
Today I want to shed some light on Chris Lighty's management rules to live by. Chris Lighty who was Busta Rhymes former manager

Casey Graham
Dec 18, 20203 min read


How to Build A Brand & Fanbase with no Identity
Today's episode stems from a fan question, How to Build a Brand and Fanbase with no Identity. It's not easy doing this but it is so...

Casey Graham
Dec 11, 20201 min read


Record Labels Versus Independent Artists: Who will win?
This week I take a look at the outcome of a Record Labels vs Independent Artist battle and who will actually win this battle. The thing...

Casey Graham
Dec 10, 20201 min read


Record Labels and Artificial Intelligence A&R's
This is my Paul Revere moment! Artificial Intelligence is coming to the Music industry! Record Labels are now using artificial...

Casey Graham
Dec 4, 20201 min read


Motown Records System Explained Pt. 2 | Berry Gordy's A&R
In episode 2 of the Motown Records system Explained series I take a look at Berry Gordy's A&R system and parallel it to how today's A&R's...

Casey Graham
Dec 1, 20201 min read


Dave Chappelle's Name & Likeness in Unforgiven Special Explained
Ok, so this just happened! Dave Chappelle just released a comedy special entitled Unforgiven. The whole thing is about Comedy Central...

Casey Graham
Nov 25, 20201 min read


How to RECOUP & OWN YOUR MASTERS w J. Cole
In my last video of the week, J. Cole drops a gem on how you can recoup your masters and own your masters depending on your deal. This...

Casey Graham
Nov 20, 20201 min read


Motown Records System Explained Pt 1 | Berry Gordy's Assembly Line
Motown Records Is one of the most Iconic record labels ever if not the most iconic! This week I'm diving into how the record label works...

Casey Graham
Nov 18, 20201 min read


You should SIGN a RECORD DEAL in 2021?? How and why? | Record Labels Explained
On today's show I'm giving strategy on how and when you should pursue signing a record deal in 2021. There are a few new things that we...

Casey Graham
Nov 11, 20201 min read


4 Key points in a 360 Record Deal | Record Deals Explained
Today I go over the 4 key points in a 360 record deal. I believe every artist should know what they are up against when these 360 deals...

Casey Graham
Nov 6, 20201 min read


How to OWN YOUR MASTERS and increase your profits | Record Labels Explained
Owning your masters is one of the easiest things to do in the music industry. Increasing your profits from your ownership is not.

Casey Graham
Oct 30, 20201 min read


How to market your music using Memes | Music Business Explained
This week we are talking memes or rather talking about creating them. How can you use music memes in your marketing strategy?

Casey Graham
Oct 28, 20201 min read


How can a Recording Artist become a Songwriter when they don't write? | Thoughts
Yeah so a recording artist becoming a songwriter when they don't write may come as a shock to you but this process is actually very...

Casey Graham
Oct 23, 20201 min read


How to clear a sample in 6 steps | Sampling & Infringement Explained
How to clear a sample in 6 steps | Sampling & Infringement Explained In this video I explain how to clear a sample.

Casey Graham
Mar 10, 20205 min read
bottom of page