There can be so much horror involved with 360 Deals and brand new artists and brand new record labels to the point where most relationships end up in burned bridges. I'm going to give you a lot of insight on how to operate in this type of situation. If you are a new record label 360 deals can be good depending on your genre and if you're a new artist 360 deals can be good depending on your leverage. The horrors only kick in when the two parties aren't built to sustain themselves against each other when the boat gets rocky. Explore the horrors of a 360 deal for new artists and new labels right here on the Music Money Makeover Show!
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